Sell workout programs online
Create program packages, set your own prices, and let clients purchase directly in your branded app. Built-in Stripe integration handles one-time payments and recurring subscriptions. Keep 100% of revenue with Pro Tools.
How do you sell workout programs online?
Create packages, connect Stripe, and start selling. Clients pay in your app. Revenue goes to your bank.
Create program packages with custom pricing
Set a price, write a description, and add a cover image for each program you want to sell. Create as many packages as you want - 4-week challenges, 12-week programs, or ongoing monthly coaching. Packages appear in your branded client app ready for purchase.
One-time and recurring billing
Sell programs as one-time purchases or set up recurring monthly subscriptions. Offer a 12-week strength program for a flat fee, or charge monthly for ongoing coaching access. Both payment types are handled through Stripe with no extra setup.
Clients purchase in your branded app
Clients browse your available programs, tap to purchase, and complete checkout without leaving your branded app. No redirects to third-party payment pages. The entire experience looks like your business, not ours.
Stripe Connect integration - direct payouts
Connect your Stripe account in minutes. Payments go directly to your bank account through Stripe's standard payout schedule. You manage refunds, view transaction history, and handle disputes all from your Stripe dashboard.
Track sales and revenue in your dashboard
See every purchase, active subscription, and revenue total in your coaching dashboard. Know which programs are selling, which clients have purchased, and how much you have earned this month without logging into a separate tool.
0% commission with Pro Tools
With Pro Tools, FitPros takes zero commission on your sales. You keep every dollar your clients pay. Compare that to platforms charging 10-20% on every transaction. The more you sell, the more you save.
What does it mean to sell workout programs online?
Selling workout programs online means packaging your training expertise into a digital product that clients can purchase and follow from anywhere. Instead of trading hours for dollars with in-person sessions, you create a program once and sell it to unlimited clients through an online platform with built-in payment processing.
Why personal trainers sell programs online
- Scale beyond 1-on-1 sessions. In-person training limits your income to the hours you can physically be present. A digital program can be purchased by hundreds of clients without you adding extra hours to your day.
- Create recurring revenue. Monthly coaching subscriptions generate predictable income. Instead of hoping for session bookings, you build a base of recurring subscribers who pay automatically each month.
- Reach clients worldwide. Your programs are not limited to your local gym. Clients anywhere in the world can purchase and start training with your programs immediately after checkout.
- Build a real business asset. A library of paid programs is a business asset that continues generating revenue. Unlike in-person sessions, your programs sell while you sleep, travel, or work on new content.
FitPros.io makes it simple with built-in Stripe payments. Build programs in the workout builder, set your price, and let clients purchase directly from your branded client app. Manage everything from your coaching dashboard alongside online coaching, client forms, and your free website.
FitPros vs competitors for selling programs
- Built-in Stripe payment processing
- 0% commission with Pro Tools
- One-time payments and subscriptions
- No third-party payment tools needed
- Clients purchase from your branded app
- Track revenue in your coaching dashboard
- Unlimited program packages
- Free to start selling
- Third-party payment tool integration
- 10-20% platform commission per sale
- Limited to one payment type
- Separate checkout page required
- No branded purchase experience
- Manual revenue tracking in spreadsheets
- Program package limits on free plans
- Monthly subscription fees to start selling
Common questions about selling programs
How do I connect Stripe to FitPros?
Go to your dashboard settings and click Connect Stripe. You will be redirected to Stripe to create or link your account. The entire process takes about 2 minutes. Once connected, you can start creating paid program packages immediately.
What commission does FitPros take on sales?
With Pro Tools, FitPros takes 0% commission on your sales. You keep 100% of the revenue (minus standard Stripe processing fees of 2.9% + 30 cents per transaction, which Stripe charges directly). Without Pro Tools, a small platform fee applies.
Can I sell both one-time programs and monthly subscriptions?
Yes. Each program package can be set as either a one-time purchase or a recurring monthly subscription. You can offer both types simultaneously. For example, sell a 12-week program for a flat fee and a monthly coaching subscription side by side.
How do clients purchase my programs?
Clients browse your available programs in their mobile app, tap the one they want, and complete checkout with their credit or debit card through Stripe. The payment flow happens inside your branded app without redirecting to external pages.
When do I receive my money?
Stripe processes payouts on a rolling basis, typically within 2 business days for standard accounts. Funds go directly to the bank account you connected during Stripe setup. You can view payout schedules and history in your Stripe dashboard.
Can I set my own prices?
Yes. You have complete control over pricing. Set any amount for one-time purchases and any monthly rate for subscriptions. There are no minimum or maximum price requirements. Change prices at any time from your dashboard.
What happens when a client purchases a program?
The client is automatically granted access to the program content. They can immediately start training with the assigned workouts, view exercise demos, and log their progress. You receive a notification in your dashboard and an email confirmation.
Can I offer free programs alongside paid ones?
Yes. You can have both free and paid programs available at the same time. Many trainers offer a free sample program to attract leads, then upsell to paid programs once clients see the quality of their coaching.
How do I handle refunds?
Refunds are managed through your Stripe dashboard. You can issue full or partial refunds for any transaction. Stripe processes the refund back to the client's original payment method. FitPros does not hold your funds, so refund processing is between you and Stripe.
Is there a limit on how many programs I can sell?
No. You can create and sell unlimited program packages. There are no caps on the number of programs, the number of sales, or the total revenue you can process through the platform.
Your next program sale is one click away.
Connect Stripe, create a package, and share it with your audience. One-time or recurring. Zero commission with Pro Tools.
"I built the payment system because trainers were losing thousands to platform commissions. You earned the money - you should keep it." - Sammy High, Founder